When you install a CCTV system in your home or place of business, what are you really trying to accomplish? Well, I believe for a lot of people, it originally is installed as a deterrent. Hopefully, if there is someone looking to break into your home or business, or even cause property damage in some way, a few cameras spread out in plain sight will make them move on to someone else’s place! That is what I believe is really what most people are looking for. Even if you are installing your cameras on the inside of your own business, it will usually even make your employees think twice about some of the things they would do if there were no cameras. With that in mind, I would like to pose a couple of questions to you if you are thinking about purchasing or upgrading a system.
I receive calls all the time from potential customers saying “what is the smallest weatherproof camera you have?” Instead of just answering the question, I ask them a question back. Why are you looking for our smallest camera? I usually get one of two answers. Either they say “I don’t want everyone to know I have a system”, or, “the cameras are ugly and I just want to hide them”. If that is really what the customer wants, I am more than happy to accommodate them and sell them small or even covert cameras. But, if after a few questions they rethink their purpose for installing a system in the first place, the conversation usually ends up going in a different direction. Now I do understand that some cameras are somewhat intrusive looking, and I wouldn’t even install them on my home, but there are also lots of cameras that work great, are not overwhelming, and still do a great job.
I just think for a lot of potential customers, some questions need to be asked up front by the salesman to help the consumer think about what they are really trying to accomplish with a CCVT system. Oh, and by the way, one of those signs that you can put in your yard or on the door to your business that says “ these premises are video recorded 24/7” go a long way in making people think twice about what they are doing.